Store
OGILVY ON ADVERTISING
OGILVY ON ADVERTISINGOGILVY ON ADVERTISINGOGILVY ON ADVERTISING
No items found.
OGILVY ON ADVERTISING
David Ogilvy
€ 15.00 
minus icon to decrease cart quantity
plus icon to add quantity in cart.

The customer is not a moron, she’s your wife! SWIMMING POOL presents: Ogilvy On Advertising (1983).

Who’s David Ogilvy you might ask? A very great man whom we love and respect a lot. In 1962, Time magazine called him the most sought-after wizard in today’s industry. Popularly referred to as the father of advertising, does that ring a bell yet?

From selling cooking stoves door-to-door in rural Schotland to writing a book that defined an entire profession, Ogivly was our modern day oracle.

Through his practice, he showed us that successful advertising for any product is based on information about its consumer.

In 1955, he coined the phrase “The customer is not a moron, she’s your wife”, believing that advertisers should always respect the intelligence of the customer.

What sets him apart from all the other Don Drapers? Well, in addition to all his tips and tricks, he taught us that good advice should always be…. shared.

Not too shabby for a guy that only started his career at the age of 38 - right? That’s David Ogilvy for you friends, get acquainted!

Blythe Style
Blythe Style
€ 18.00 
SOLD
SOLD
A Study on the Immortality of the Rave Flyer
A Study on the Immortality of the Rave Flyer
€ 35.00 
SOLD
SOLD
Eiko par Eiko
Eiko par Eiko
€ 150.00 
SOLD
SOLD
Flesh and Blood: History of the Cannibal Complex
Flesh and Blood: History of the Cannibal Complex
€ 5.00 
SOLD
SOLD
F&G - Fashion Graphics
F&G - Fashion Graphics
€ 20.00 
SOLD
SOLD
Kyobai: The Art and Culture of Japan
Kyobai: The Art and Culture of Japan
€ 20.00 
SOLD
SOLD
MORE PRODUCTS
i-D MAGAZINE - MANUAL OF STYLE I-D NO. 7 “IN FUTURE”
i-D MAGAZINE - MANUAL OF STYLE I-D NO. 7 “IN FUTURE”
€ 130.00 
SOLD
SOLD
ZOOM MAGAZINE N°114
ZOOM MAGAZINE N°114
€ 15.00 
SOLD
SOLD
NOUS DANS L'INTERNET N°8 2018
NOUS DANS L'INTERNET N°8 2018
€ 10.00 
SOLD
SOLD
BAM-Mode, dit is Belgisch
BAM-Mode, dit is Belgisch
€ 50.00 
SOLD
SOLD
The Virtuality Issue N°22
The Virtuality Issue N°22
€ 25.00 
SOLD
SOLD
The Liberation Issue N°30
The Liberation Issue N°30
€ 20.00 
SOLD
SOLD